# ApiMsg > Independent B2B WhatsApp Business Messaging, Automation & AI Platform ApiMsg is an independent B2B WhatsApp Business platform that enables businesses to connect WhatsApp numbers, manage conversations, automate messaging journeys, run campaign broadcasts, integrate APIs, and deploy source-grounded AI WhatsApp customer support assistants via direct Meta Cloud API integration. ## Core Capabilities - **Direct Meta Cloud API Integration**: Direct Meta WhatsApp Cloud API connectivity with standard Meta pricing and green tick verification guidance. - **AI WhatsApp Agents**: Domain-trained AI assistants powered by Retrieval-Augmented Generation (RAG) on custom PDFs, documents, catalogs, and websites to help automate common customer inquiries. - **Multi-Agent Shared Inbox**: Single WhatsApp Business number shared across team members with collision detection, round-robin routing, and internal notes. - **Visual Workflow Automation**: Drag-and-drop conversational journey builder for abandoned cart recovery, lead qualification, order tracking, and notification triggers. - **Broadcast Campaigns**: Scheduled marketing broadcasts with interactive CTA buttons, list messages, and real-time delivery and read status tracking. - **Developer API & Webhooks**: REST APIs, SDKs, webhooks, and granular API keys for seamless integration with CRMs, Shopify, WooCommerce, and backend systems. ## Public Pages - [Homepage](https://apimsg.in/): Product overview, features, interactive AI demo, and direct Meta Cloud API integration details. - [Features](https://apimsg.in/features): Comprehensive feature overview covering Meta Cloud API, AI assistant, visual workflows, shared team inbox, and analytics. - [Solutions](https://apimsg.in/solutions): Tailored industry messaging solutions for E-Commerce, FinTech, Healthcare, Real Estate, Education, and Professional Services. - [Pricing](https://apimsg.in/pricing): Transparent subscription plans with direct Meta Cloud API pass-through billing and 14-day free trial. - [About Us](https://apimsg.in/about): Mission, company background, and security standards. - [Contact Sales](https://apimsg.in/contact): Enterprise consultation, onboarding, and technical support. ## Developer Quickstart Send a WhatsApp template message via ApiMsg SDK: ```javascript import { ApiMsgClient } from '@apimsg/sdk'; const client = new ApiMsgClient({ apiKey: process.env.APIMSG_API_KEY, phoneNumberId: 'phone_982183921' }); const result = await client.messages.sendTemplate({ to: '+15551234567', templateName: 'order_confirmation_v2', language: 'en_US', components: [ { type: 'header', parameters: [{ type: 'text', text: 'Order #8921' }] }, { type: 'body', parameters: [{ type: 'text', text: '$149.00' }] } ] }); console.log('Message delivered via Meta Cloud API:', result.messageId); ``` ## Brand Information & Contact Channels - **Brand Name**: ApiMsg - **Website**: https://apimsg.in - **Contact Email**: support@apimsg.in - **Instagram**: https://www.instagram.com/apimsg?stkn=c3g1OGY4Zm55ZXp5 - **YouTube**: https://www.youtube.com/@APIMSG - **Facebook**: https://www.facebook.com/share/1EKibzCMxd/ - **Platform Disclaimer**: ApiMsg is an independent B2B software platform for WhatsApp Business messaging and Meta Cloud API integration. ApiMsg is not affiliated with, endorsed by, sponsored by, or officially connected with Meta Platforms, Inc. or WhatsApp LLC.